Ad Spend ROI Calculator
Enter your campaign numbers to see your true return on ad spend, cost per acquisition, and whether your campaigns are actually profitable.
Campaign inputs
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Your results
Marginal — room to improve
You're above break-even but barely. Your CPA of $50.00 is close to your max profitable CPA of $72.00. Improving CVR by 1% could push you significantly into profit.
ROAS
2.40×
Revenue per $1 spent
ROI
+44%
Return on investment
Est. clicks
1,333
Budget ÷ CPC
Conversions
40
Clicks × CVR
Est. revenue
$4,800
Conversions × AOV
Cost per acq.
$50.00
Budget ÷ conversions
Break-even progress144% of break-even
$0Break-even: $3,333Budget: $2,000
Total ad spend$2,000.00
Gross revenue$4,800.00
Gross profit (after margin)$2,880.00
LTV-adjusted profit$2,880.00
Net profit after ad spend+$880.00
Break-even ROAS needed1.67×
Max profitable CPA$72.00
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