UTM Link Builder

Build clean, properly formatted UTM tracking links for your marketing campaigns. Automatically formats spaces and special characters.

Link Configuration

Destination URLRequired

Campaign Source (utm_source)Required

Campaign Medium (utm_medium)Required

Campaign Name (utm_campaign)Required

Campaign Term (utm_term)Optional

Campaign Content (utm_content)Optional

Your Generated URL

Your generated UTM link will appear here...

The referrer (e.g. google, newsletter, facebook). Identifies the site or platform sending the traffic.

The marketing medium (e.g. cpc, banner, email). Identifies the type of link used.

The product, promo code, or slogan (e.g. spring_sale). Identifies a specific product promotion or strategic campaign.

Identify the paid keywords (e.g. marketing+software). Usually used for search ads to identify the exact keyword that triggered the ad.

Used to differentiate similar content or links within the same ad. For example, if you have two CTA links in the same email message.

Now see what links your competitors are pushing

PipelineMagic shows you the exact ads, funnels, and landing pages behind your competitors' growth.